230813 BTS’ “Butter” MV has surpassed 900 million views on YouTube, their 8th to do so

I find it interesting that this MV was stuck between 850 million and 900 million views for so long. It got the first 850 million within the first year (2021 into early 2022) and then it only got around 50 million in all of 2022 and 2023. I know we’ve had a lot of conversations about changes with the YouTube algorithm but I think Butter’s views really make it clear that something changed in 2022.

🔥🔥🔥